The U.S. District Court for the District of Columbia handed down a case earlier this year, Johnson v. QUAKER OATS COMPANY, Dist. Court, Dist. of Columbia 2013, in which it reiterated the requirements regarding standing in order to bring a lawsuit.
The plaintiff filed a lawsuit against the Quaker Oats Company for allegedly misleading him "about the nutritional and health qualities of its chewy granola bars and instant oatmeal products that contain partially hydrogenated oil." The plaintiff claimed that the defendant's "wide-spread marketing campaign" touting the nutritional value of those products between November 1, 2005, and November 2010 "caused" him to pay a higher price for the products that he allegedly purchased from "various individuals" or "from a vendor in the District of Columbia." He filed the lawsuit under the District of Columbia Consumer Protection Procedures Act, claiming damages in excess of $90,000.
The Quaker Oats company filed a motion to have the case dismissed under the Federal Rule of Civil Procedure 12(b)(1), for lack of jurisdiction on the ground that plaintiff lacks standing, and under Rule 12(b)(6) for failure to state a claim upon which relief can be granted.